New Jersey Countryside Magazine is a beautiful, award-winning, four-color lifestyle publication showcasing the best of country living in New Jersey. The magazine features food, home, art, garden, travel, entertainment, interior design, health, community, equestrian and statewide events, history, environment and preservation in New Jersey.

Access the wealth of the Garden State. Place your ad in the magazine read by women whose age, income and interests make them the most responsive potential audience for your message.

Editorial
Circulation
Readership
Distribution
Demographics/Reader Profile
Media Planner with Editorial Focus & Deadlines
Advertising Rates and Contact Information
Material Specifications
NEW! Online Advertising

Editorial: The best of New Jersey country living, featuring food, wine, home, garden, wellness, recreation, entertainment, community cultural events and the environment.

Circulation: 34,582  Readership: 90,000
Published 5 times a year, 97.3% of Countryside’s circulation is paid qualified — that means readers purchase the magazine on newsstand or grocery or by subscription. Because readers make a financial investment in New Jersey Countryside, advertisers reach interested, dedicated readers.

Back to top
 

Distribution: Sold by subscription and in more than 900 outlets statewide, including:

Hudson News stands including:
Grand Central, Penn Station,
Port Authority, Newark Airport
JFK, La Guardia

Guest Room Books:
The Hilton Short Hills
The Somerset Hills Hotel
The Inn at Somerset Hills,
The Bernards Inn
The Olde Mill Inn

Back to top
 

Demographics/Reader Profile
The New Jersey Countryside Magazine Reader:
Age: 86% are 35 - 59 years of age
Gender: 92% are female
Income: 47% have annual incomes exceeding $300,000
88% have annual incomes exceeding $150,000
Education: 72% have a post graduate degree
Home Ownership: 97% own their own homes

When you reach New Jersey Countryside Magazine readers you reach women who are highly educated, affluent and enjoying their peak spending years. They have unmatched purchasing power but less time to explore their hobbies, interests and passions. Cash rich but time poor, these women read New Jersey Countryside because it is customized and highly focused. Its personalized content offers them ways to enrich their lives and make the most of their precious time. Research shows that New Jersey Countryside readers value the magazine and look forward to receiving it. They set time aside to enjoy it; most spend an hour or more reading it, and share it with their friends and family.
Reader survey data indicate that New Jersey Countryside Magazine’s readers fall into the prime age group, prime income group and prime interest groups that make up the most responsive potential audience for your advertising message. Because New Jersey Countryside’s readers value the magazine, they are more responsive to ads it contains.

New Jersey Countryside Magazine Readers Enjoy:
Dining Out 98%
Reading 97% 
Jewelry 96%
Entertaining 93%
Live Theater 91%
Interior Design 90%
Wine 89%
Music, Art 88%
Cooking 87%
Active Lifestyle 86%
Gardening 81%
Antiques Shopping 77%
Bed & Breakfasts 74%
Golf 66%

Reader Activities:
91% attend concerts or theater at least twice annually
84% dine out at least once weekly
96% dine out at least twice monthly
88% participate in a health, wellness or fitness program

Reader Interest:
56% keep back issues for 6 months or longer
81% spend an hour or longer reading each issue
69% pass their issue along to others
89% refer to their issue multiple times

Reader Response:
52% visited an advertiser’s shop based on seeing an ad in NJCM
31% purchased an item or service based on seeing an ad in NJCM
43% visited a resort, an inn or a B&B based on an article in NJCM
83% use decorating ideas seen in NJCM
88% visited a museum or gallery or attended a fine arts performance based on seeing an ad in NJCM

Purchases Planned in the Next 12 Months:
Jewelry 89%
Furniture (indoor) 72%
Landscaping 58%
Patio Furniture 37%
Vacation or retirement home 46%
67% prefer to hire professionals to renovate/decorate their homes

Other Publications Read Regularly:
The New York Times 89%
The Star Ledger 62%
Bon Appetit 37%
Martha Stewart Living 35%
Architectural Digest 28%
Food & Wine 26%

Back to the top

Media Planner with Editorial Focus & Deadlines

January/February
At home in the countryside
Best Getaways winter 2010
Warm up with comfort food
Plus: A Visit With, In the Country, Your Country House, Around the Table,
A Cooking Lesson, Wine Notes, An Apple a Day, Restaurant Spotlight and
Arts & Entertainment.
Special Advertising:
Your Welcoming Home, Finds, Restaurant Profiles, Shop Main Street
Space reservation deadline: 11/17/09  Material deadline: 12/1/09

March/April
Designing the great outdoors
A country wedding
Visit a spectaular NJ Garden Jersey Fresh on the menu
Plus: A Visit With, In the Country, Your Country House, Around the Table,
A Cooking Lesson, Wine Notes, An Apple a Day, Restaurant Spotlight and
Arts & Entertainment.
Special Advertising:
Garden/landscaping, Bridal, Finds, Restaurant Profiles, Shop Main Street
Space reservation deadline: 1/15/10  Material deadline: 2/05/10

May/June
Summer in the Garden State
Shore living
Visits to shore towns
Plus: A Visit With, In the Country, Your Country House, Around the Table,
A Cooking Lesson, Wine Notes, An Apple a Day, Restaurant Spotlight and
Arts & Entertainment.
Special Advertising:
Your Welcoming Home, Finds, Restaurant Profiles, Shop Main Street
Space reservation deadline: 3/19/10  Material deadline: 4/9/10

July/August
The dining issue
Top restaurant picks from NJ Countryside's food writers
Plus: A Visit With, In the Country, Your Country House, Around the Table,
A Cooking Lesson, Wine Notes, An Apple a Day, Restaurant Spotlight and
Arts & Entertainment.
Special Advertising:
Dining Showcase, Finds, Restaurant Profiles, Shop Main Street
Space reservation deadline: 5/18/10  Material deadline: 6/11/10

September/October
Antiques and equestrian events
Fall getaways
Plus: A Visit With, In the Country, Your Country House, Around the Table,
A Cooking Lesson, Wine Notes, An Apple a Day, Restaurant Spotlight and
Arts & Entertainment.
Special Advertising:
Celebrating the Arts, Your Welcoming Home, Finds, Restaurant Profiles,
Shop Main Street
Space reservation deadline: 7/16/10  Material deadline: 8/6/10

November/December
Christmas in the country
Charming holiday towns
Plus: A Visit With, In the Country, Your Country House, Around the Table,
A Cooking Lesson, Wine Notes, An Apple a Day, Restaurant Spotlight and
Arts & Entertainment.
Special Advertising:
Finds, All that Glitters, Restaurant Profiles, Shop Main Street
Space reservation deadline: 9//17/10  Material deadline: 10/8/10

Back to top
 

Advertising Rates and Contact Information
Contact New Jersey Countryside Magazine for current rates on run-of-book or special advertising sections.

New Jersey Countryside Magazine
134 South Finley Avenue
Basking Ridge, NJ 07920 908-221-1171 
info@njcountryside.com

Back to top

Material Specifications
Most important
Acceptable file formats:
Macintosh formatted software is required
PDF hi res embed all fonts
Quark XPress 5 or 6

Acceptable media:
CD Rom
via internet to: asf@njcountryside.com

Be sure to check:
FONTS
Include all fonts used in your document – screen and printer
Include all fonts used in EPS files
Use PostScript fonts instead of TrueType

GRAPHICS
Scans – link your graphics and check for missing or modified images
Include EPS or TIFF files
• Be sure all graphics and images are 300 dpi
• Be sure all color is CMYK, not RGB or PMS
Check trapping
Make sure all bleeds are 0.875" and define all bleeds

FINAL CHECK
Include report with your files
Include the document
• Include color laser proof at 100%
PDF hi-res embed all fonts

AD SIZES
1 column width = 2 .25"
1/2 page = 7.5" x 4.625"
2 column width = 4.875"
3 column width = 7.5"
Full page non-bleed = 7.5" x 9.5"
Trim size = 8.375" x 10.8125"
Full page bleed = 8.375" x 10.8125"
              plus 0.125" all around for bleed

Special 1/4 page ads   
3.75" wide x 4.75" high

Restaurant profiles ads
2.25" X 4.625"
2.25" X 3"
2.25" X 1"

Finds ads
4x4" or larger at 300 dpi
Submitted as a PDF

Material deadlines
December 1, 2009
February 5, 2010
April 9, 2010
June 11, 2010
August 6, 2010
October 8, 2010

Back to top 

Online Advertising
Now you can maximize the impact of your print ad and reach a wider audience with New Jersey Countryside’s online advertising.

New Jersey Countryside Magazine’s unique ability to drive traffic to its updated and improved Web site gives your business a powerful new marketing tool — combining effective, affordable print and digital advertising.
 
Your custom designed banner ad will run on the Web page of your choice, or select either a small or large skyscraper. Don’t wait! Reserve your space today and take advantage of the best of the countryside in print and online.

Discounts on Web advertising are available with a contract for three or more prints ads. Ask your sales rep for details.

Deadlines:
December 1, 2009
February 5, 2010
April 9, 2010
June 11, 2010
August 6, 2010
October 8, 2010
 

Back to top